More businesses are launching independent 🏪 online stores to diversify beyond traditional marketplaces. Rising fees, changing platform policies and limited control over customer relationships are encouraging merchants to invest into their own sales channels. Building an independent store gives businesses greater control over their brand while reducing their dependence on third-party platforms. Services like Shopyy are designed to simplify that process by bringing together the tools needed to launch, manage and grow an online business.
What is Shopyy?
Shopyy is a SaaS e-commerce platform built for cross-border sellers. Founded in 2007, the company helps businesses launch, manage and grow independent online stores through website-building tools, cloud infrastructure and marketing services.
Beyond store creation, the platform also provides payment infrastructure, logistics support, marketing tools, analytics and technical services, giving merchants access to the core components needed to run an international e-commerce business.
Its ecosystem also includes ⭐ several specialized solutions for different business needs:
| Solution | Purpose |
| SHOPYY | Premium independent online stores |
| SHOPEU | European hosting infrastructure |
| SHOPAS | Southeast Asian markets with cash-on-delivery (COD) support |
| IMCART | Flexible store deployment, overseas marketing, advertising and cloud infrastructure |
More than 250,000 merchants have already used the company’s products, while businesses running on the platform collectively generate billions in annual GMV.
Reasons to Choose Shopyy
Shopyy combines the core tools needed to launch and manage an independent online store without relying on multiple third-party services. Instead of connecting separate solutions for payments, marketing, analytics and store management, merchants can handle these tasks from a single platform.
Some of the platform’s ✅ key features include:
- Drag-and-drop website builder with customizable themes;
- Payment integrations, including PayPal, Stripe, Payoneer and local payment methods;
- API access for products, orders and third-party integrations;
- Multi-currency support and international shipping configuration;
- SEO tools, blogs and built-in marketing features;
- AI-powered content and merchandising tools;
- Store migration from platforms such as Shopify;
- 24/7 customer support and technical assistance.
The platform also includes 🔐 DDoS protection, Cloudflare integration and private data management to help keep stores secure.
New users can also explore the platform through a 🔥 15-day free trial before choosing a subscription plan.
Selling Across Multiple Markets
Launching an online store is only the beginning. Selling internationally means adapting to different markets, payment methods, customer expectations and marketing channels. Shopyy includes additional tools that help merchants manage these challenges as their business grows.
🛠 These tools are:
- Localized marketing (100+ countries supported);
- Influencer campaigns;
- Advertising tools;
- Customer retention features;
- Sales analytics;
- Market expansion support.
This makes the platform suitable for businesses building long-term DTC brands and expanding into new markets through their own sales channels.
Managing Multiple Stores with Dolphin Anty
As businesses grow, it’s common to launch separate stores for different brands, markets or product lines. Agencies may also manage multiple client stores at the same time. Switching between all of these accounts in a single browser can become inconvenient, especially when every store has its own workflow, settings and tools.
While Shopyy centralizes store management, 🚀 Dolphin Anty helps organize the browser side of the workflow. Each store runs in its own browser profile, allowing teams to keep sessions separate, stay logged in and switch between projects without constantly signing in and out.
Each browser profile can also be customized for a specific store with its own bookmarks, extensions and settings. This makes it easier to maintain separate workspaces for different brands or client projects while keeping day-to-day operations organized as the business grows.
Conclusion
Shopyy is more than a website builder. By combining store creation, international payment support, AI tools, marketing features, API integrations and migration utilities in one ecosystem, it gives merchants tools they need to build and grow independent online stores.
For businesses managing multiple stores or client projects, 📌 Dolphin Anty fits naturally into the workflow. While Shopyy provides the tools to run an e-commerce business, Dolphin Anty keeps every account isolated and organized, making it easier to scale operations.
